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Nuvance Health
The ask: Nuvance Health wanted their breast cancer campaign to stand out in a sea of pink ribbons and double entendres. They also needed a consistent look and feel to work across all of their service line campaigns. Our solution was a provocative headline structure and simple design that cut through other health group advertising.
Copywriter: Me
Art Directors: JoAnne Trahan
Creative Director: Andrew Harris
Radio
30 Second Radio Spot
Social
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