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Lava soap — Spec Work

The ask: My copywriting mentor, Lauren, said I needed a more masculine brand in my portfolio. So I wrote headlines for Lava Soap telling people that it gets your hands clean.

Art Director: Me, but Lauren helped


poster Cleans your handspsd.png
Poster Don't mess.png
Poster It's clean.png
Screen Shot 2019-10-05 at 4.19.48 PM.png

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